Ogilvy Public Relations, of which Wilson Hartnell is the Irish office, today announced Robyn Massey in the newly-created role of Global Chief Communications Officer, effective immediately. She will report to Stuart Smith, Global Chief Executive Officer, Ogilvy Public Relations.
Robyn joins from Ketchum where she established an award-winning corporate communications function from New York, and in London, where she advocated industry excellence in creativity and effectiveness. Robyn co-created the first-ever on-going PR partnership with the Cannes Lions International Festival of Creativity, the Young Lions Competition. In addition, she successfully championed the industry’s most respected advances in analytics on behalf of the Measurement and Evaluation in Communications (AMEC) trade body.
Robyn brings to Ogilvy over 20 years’ experience in the field of marketing and communications. She has blazed trails in the field of industry partner programs, has an extensive global media relations network, and can claim multiple international agency award wins. Robyn will relocate from London to New York as the next key hire of Stuart Smith, Global CEO. Her appointment follows close on the heels of the promotion of Suresh Raj to his Global Business Development role. Robyn will work closely with Lauren Crampsie, Global CMO Ogilvy & Mather. Robyn will be responsible for growing the agency’s industry profile and reputation, creating effective marketing strategy and driving best in class execution.
Stuart Smith, Global CEO Ogilvy Public Relations said: “I am delighted to welcome Robyn to our Global Leadership team. Robyn’s track record speaks for itself. She joins us at a perfect time as we build momentum, expand our capabilities and accelerate growth. She is passionate about her craft and faultless in everything she executes. More importantly she shares my enthusiasm for the huge opportunity within the PR industry’s grasp as the marketing industry continues to evolve to embrace earned media.”
Robyn Massey, Global CCO Ogilvy Public Relations said: “I am drawn to legendary organizations that place creativity and integrity at their heart. They are talent magnets for people who bring passion and purpose to all they do. In this way, joining Ogilvy is a dream job come true. At a time when integrated communications is valued more than ever, I am especially excited to help the global team tell and propel the Ogilvy Public Relations story.”
About Ogilvy Public Relations
Wilson Hartnell is the Irish office of Ogilvy Public Relations (Ogilvy PR) a global, multi-disciplinary communications leader operating in more than 85 offices across six continents. In 2014, for the third consecutive year, Ogilvy was named Cannes Lions Network of the Year and Most Effective Agency Network by the Effie Global Effectiveness Index. Ogilvy was also named Best Digital Consultancy in the World, Most Creative
Agency and Best South-East Agency by the Holmes Report. Ogilvy PR integrates deeply with all Ogilvy & Mather disciplines (advertising, direct marketing, activation, promotional, digital and entertainment) through the proprietary Ogilvy Fusion™ approach to delivering comprehensive, business solutions through content creation, community building, and communications with measurable results. Ogilvy PR is a unit of Ogilvy & Mather, a WPP company (NASDAQ: WPPGY), and one of the largest marketing communications companies in the world. For more information, visit our website at www.ogilvypr.com or follow us on Twitter at @ogilvypr.